{"data":{"id":164707,"slug":"affarsomradeschef-produkt-och-sortiment-till-pictura","type":"job","title":"Business Area Manager, Product and Assortment at Pictura","description":"About Pictura?\nPictura is headquartered in Karlstad and has approximately 400 employees around the world. We are a leading player in the Nordic region within the FMCG (non-food) products segment for specialty retail and grocery retail. Our assortment currently covers 26 product categories, from greeting cards to sewing supplies, gift items, calendars, party products, and other retail categories. We operate in Sweden, Norway, Denmark, Finland, USA, France, Poland, and Germany, and also export to several other markets. In the Nordic region, we are one of the largest players in in-store sales and service. Our strength lies in simplifying everyday life for our customers by taking full responsibility for selected categories, from assortment and displays to follow-up and in-store service.\n\nPictura Nordic Development (PND) is seeking a Business Area Manager with strong commercial understanding, deep knowledge of retail, and a genuine interest in developing products and assortments that work in stores.\n\nPND is entering a new phase where product development will become even more commercially driven and linked to customer needs, sales data, margins, assortment logic, and in-store execution.\n\nYou will lead a team of approximately 30 employees within product development, design, assortment optimization, and commercial development. Your mission is to create clear direction, structure, and execution capability through PND, from creative idea to finished commercial launch in stores.\n\nYou will be part of the company's Nordic management team and report directly to the CEO.\n\nAbout Pictura Nordic Development\nPND is the hub for Pictura's product development and assortment work. Here, products, concepts, and assortment solutions are developed to work in multiple geographic markets, with different customer types, and in different retail environments.\n\nThe role requires the ability to balance creative excellence with commercial discipline. You will drive the work with clear prioritization, stronger assortments, and better collaboration between PND, market companies, and Pictura Logistik Center, which is responsible for distribution, procurement, and warehouse management within the group.\n\nYour main responsibilities\nAs Business Area Manager for PND, you are responsible for leading and developing Pictura's product organization with a focus on commercially strong products, clear assortments, and profitable growth.\n\nThe role includes:\nLeading and developing PND's organization of approximately 30 employees within product development, design, and assortment optimization.\nDriving PND's continued transformation toward a more commercially driven, structured, and data-driven product organization.\nEnsuring that product development progresses from creative idea to commercially viable product and launch in the most efficient way without compromising product quality.\nCreating clearer working methods, priorities, and decision paths for product development, assortment management, and internal collaboration.\nEnsuring that the right time and resources are allocated to the right products, categories, and business opportunities.\nTranslating trends, customer input, sales data, margin requirements, and assortment strategy into concrete product decisions.\nBuilding stronger collaboration between PND, market companies, and Pictura Logistik Center to improve the flow from idea to product, procurement, inventory, and sales.\nIdentifying new revenue opportunities, margin improvements, and commercial development areas.\nActively contributing to the Nordic management team and the company's long-term strategic development.\n\nWho are you?\nYou are a commercially driven leader with a strong understanding of retail, assortment, and the product's role in stores. You understand how customers, suppliers, and consumers interact, and you have the ability to translate that understanding into products, assortments, and working methods that drive sales.\n\nYou likely have experience from retail, grocery retail, chain operations, procurement, assortment development, category management, product development, or commercial leadership. You have worked closely with retail and understand what it takes for products to work commercially in reality.\n\nYou have a genuine interest in products. You enjoy understanding why one product sells, why another doesn't, how assortments are built, how price and margin affect the bigger picture, and how products need to be presented to work in stores.\n\nYou are motivated by developing operations, not just managing them. You thrive when you can create clearer structure, build shared direction, and translate strategy into practical change in everyday work.\n\nAs a leader, you are clear, communicative, and present. You engage in dialogue easily, but are also confident in prioritizing, making decisions, and handling internal conflicts. You are experienced in working in an environment with many parallel issues and many contact points, both internally and externally.\n\nYou have previously led specialists and are confident leading people with different competencies, perspectives, and strong opinions. You can create clarity without stifling creativity, and you have the ability to move an organization from ideas and discussion to decision and execution.\n\nYou thrive at the intersection of creativity and business. You respect design and product development, but are driven by creating products that work commercially, sell in stores, and contribute to profitable growth.\n\nYou express yourself well in Swedish and English, both verbally and in writing. Travel may be required in the role.\n\nWe will place great emphasis on your personal qualities.\n\nOther information\nThis is a full-time position based at Pictura's headquarters in Karlstad. Travel is included in the position. Please note that for quality assurance purposes, we only accept applications through the form below.\n\nIf you have questions about the position, please contact Stijn Bos, Stijn.bos@qtym.se, 070-457 47 71.\n\nWe look forward to receiving your application!","language":"sv","is_translated":true,"title_original":"Aff\u00e4rsomr\u00e5deschef Produkt och Sortiment till Pictura","description_original":"Om Pictura? Pictura har sitt huvudkontor i Karlstad och best\u00e5r av cirka 400 medarbetare runt om i v\u00e4rlden. Vi \u00e4r en ledande akt\u00f6r i Norden inom segmentet FMCG (non-food) produkter till fackhandel och dagligvaruhandel. Sortimentet omfattar i dag 26 produktkategorier, fr\u00e5n gratulationskort till sytillbeh\u00f6r, presentartiklar, kalendrar, festprodukter och andra butikskategorier. Vi finns med egna verksamheter i Sverige, Norge, Danmark, Finland, USA, Frankrike, Polen och Tyskland, och exporterar \u00e4ven till flera andra marknader. I Norden \u00e4r vi en av de st\u00f6rsta akt\u00f6rerna inom s\u00e4lj och service i butik. V\u00e5r styrka ligger i att vi f\u00f6renklar vardagen f\u00f6r v\u00e5ra kunder genom att ta ett helhetsansvar f\u00f6r utvalda kategorier, fr\u00e5n sortiment och exponering till uppf\u00f6ljning och service i butik.\nAff\u00e4rsomr\u00e5deschef Produkt och Sortiment\u00a0Pictura s\u00f6ker nu en Aff\u00e4rsomr\u00e5deschef till Pictura Nordic Development, PND, med stark kommersiell f\u00f6rst\u00e5else, djup k\u00e4nsla f\u00f6r detaljhandel och ett genuint intresse f\u00f6r att utveckla produkter och sortiment som fungerar i butik.\nPND g\u00e5r in i en ny fas d\u00e4r produktutvecklingen ska bli \u00e4nnu mer kommersiellt styrd, och kopplad till kundbehov, f\u00f6rs\u00e4ljningsdata, marginal, sortimentslogik och genomf\u00f6rande i butik.\nDu leder ett team om cirka 30 medarbetare inom produktutveckling, design, sortimentsoptimering och kommersiell utveckling. Ditt uppdrag \u00e4r att via PND skapa tydlig riktning, struktur och genomf\u00f6randekraft fr\u00e5n kreativ id\u00e9 till f\u00e4rdig kommersiell lansering i butik.\nDu ing\u00e5r i f\u00f6retagets nordiska ledningsgrupp och rapporterar direkt till VD.\nOm Pictura Nordic DevelopmentPND \u00e4r navet f\u00f6r Picturas produktutveckling och sortimentsarbete. H\u00e4r utvecklas produkter, koncept och sortimentsl\u00f6sningar som ska fungera i flera geografiska marknader, hos olika kundtyper och i olika butiksmilj\u00f6er.\nRollen kr\u00e4ver f\u00f6rm\u00e5gan att balansera kreativ h\u00f6jd med kommersiell disciplin. Du kommer att driva arbetet med tydlig prioritering, starkare sortiment och b\u00e4ttre samverkan mellan PND, marknadsbolagen och Pictura Logistik Center, som ansvarar f\u00f6r distribution, ink\u00f6p och lagerhantering inom gruppen.\nDina huvudsakliga arbetsuppgifterSom Aff\u00e4rsomr\u00e5deschef f\u00f6r PND ansvarar du f\u00f6r att leda och utveckla Picturas produktorganisation med fokus p\u00e5 kommersiellt starka produkter, tydliga sortiment och l\u00f6nsam tillv\u00e4xt.\nI rollen ing\u00e5r bland annat att:\nLeda och utveckla PND:s organisation med cirka 30 medarbetare inom produktutveckling, design och sortimentsoptimering.\nDriva PND:s fortsatta f\u00f6r\u00e4ndringsresa mot en mer kommersiellt styrd, strukturerad och datadriven produktorganisation.\nS\u00e4kerst\u00e4lla att produktutvecklingen g\u00e5r fr\u00e5n kreativ id\u00e9 till kommersiellt genomf\u00f6rbar produkt och lansering p\u00e5 det mest effektiva s\u00e4ttet utan att p\u00e5verka produktens kvalite.\nSkapa tydligare arbetss\u00e4tt, prioriteringar och beslutsv\u00e4gar f\u00f6r produktutveckling, sortimentsstyrning och intern samverkan.\nS\u00e4kerst\u00e4lla att r\u00e4tt tid och resurser l\u00e4ggs p\u00e5 r\u00e4tt produkter, kategorier och aff\u00e4rsm\u00f6jligheter.\nOms\u00e4tta trend, kundinput, f\u00f6rs\u00e4ljningsdata, marginalkrav och sortimentsstrategi till konkreta produktbeslut.\nBygga starkare samverkan mellan PND, marknadsbolagen och Pictura Logistik Center f\u00f6r att f\u00f6rb\u00e4ttra fl\u00f6det fr\u00e5n id\u00e9 till produkt, ink\u00f6p, lager och f\u00f6rs\u00e4ljning.\nIdentifiera nya int\u00e4ktsm\u00f6jligheter, marginalf\u00f6rb\u00e4ttringar och kommersiella utvecklingsomr\u00e5den.\nBidra aktivt till den nordiska ledningsgruppen och till f\u00f6retagets l\u00e5ngsiktiga strategiska utveckling.\n\nVem \u00e4r du?Du \u00e4r en kommersiellt driven ledare med stark f\u00f6rst\u00e5else f\u00f6r detaljhandel, sortiment och produktens roll i butik. Du f\u00f6rst\u00e5r hur kund, leverant\u00f6r och konsument samspelar, och du har f\u00f6rm\u00e5gan att oms\u00e4tta den f\u00f6rst\u00e5elsen till produkter, sortiment och arbetss\u00e4tt som skapar f\u00f6rs\u00e4ljning.\nDu har sannolikt erfarenhet fr\u00e5n detaljhandel, dagligvaruhandel, kedjedrift, ink\u00f6p, sortimentsutveckling, kategoriarbete, produktutveckling eller kommersiell ledning. Du har arbetat n\u00e4ra detaljhandeln och f\u00f6rst\u00e5r vad som kr\u00e4vs f\u00f6r att produkter ska fungera kommersiellt i verkligheten.\nDu har ett genuint intresse f\u00f6r produkter. Du tycker om att f\u00f6rst\u00e5 varf\u00f6r en produkt s\u00e4ljer, varf\u00f6r en annan inte g\u00f6r det, hur sortiment byggs upp, hur pris och marginal p\u00e5verkar helheten och hur produkter beh\u00f6ver presenteras f\u00f6r att fungera i butik.\nDu motiveras av att utveckla verksamheter, inte bara f\u00f6rvalta dem. Du trivs n\u00e4r du f\u00e5r skapa tydligare struktur, bygga gemensam riktning och oms\u00e4tta strategi till praktisk f\u00f6r\u00e4ndring i vardagen.\nSom ledare \u00e4r du tydlig, kommunikativ och n\u00e4rvarande. Du har l\u00e4tt f\u00f6r dialog, men \u00e4r ocks\u00e5 trygg i att prioritera, fatta beslut och hantera interna m\u00e5lkonflikter. Du \u00e4r van att arbeta i en milj\u00f6 med m\u00e5nga parallella fr\u00e5gor och m\u00e5nga kontaktytor, b\u00e5de internt och externt.\nDu har tidigare lett specialister och \u00e4r trygg i att leda personer med olika kompetenser, perspektiv och starka egna \u00e5sikter. Du kan skapa tydlighet utan att kv\u00e4va kreativitet, och du har f\u00f6rm\u00e5gan att f\u00f6ra en organisation fr\u00e5n id\u00e9 och diskussion till beslut och genomf\u00f6rande.\nDu trivs i gr\u00e4nslandet mellan kreativitet och aff\u00e4r. Du har respekt f\u00f6r design och produktutveckling, men drivs av att skapa produkter som fungerar kommersiellt, s\u00e4ljer i butik och bidrar till l\u00f6nsam tillv\u00e4xt.\nDu uttrycker dig v\u00e4l p\u00e5 svenska och engelska, b\u00e5de i tal och skrift. Resor kan f\u00f6rekomma i tj\u00e4nsten.\nVi kommer att l\u00e4gga stor vikt vid dina personliga egenskaper.\n\u00d6vrigtTj\u00e4nsten \u00e4r en heltidstj\u00e4nst med placering p\u00e5 Picturas huvudkontor i Karlstad. Resor ing\u00e5r i tj\u00e4nsten. Observera att vi i kvalitetssyfte endast tar emot ans\u00f6kningar via formul\u00e4ret nedan.\nOm du har fr\u00e5gor om tj\u00e4nsten \u00e4r du v\u00e4lkommen att kontakta Stijn Bos, Stijn.bos@qtym.se, 070-457 47 71.\u00a0\nV\u00e4lkommen med din ans\u00f6kan!","price":null,"currency":"SEK","status":"active","noindex":true,"location":{"address":null,"full_address":null,"city":"Karlstad","country":"SE","latitude":59.380509516002,"longitude":13.518868192699},"metadata":{"region":"V\u00e4rmlands l\u00e4n","duration":"Tills vidare","employer":"QTYM AKTIEBOLAG","postcode":"65219","positions":1,"profession":"Produktchef, marknadsf\u00f6ring","salary_type":"Fast m\u00e5nads- vecko- eller timl\u00f6n","scope_of_work":"100\u2013100 %","working_hours":"Heltid","contact_person":"Stijn Bos","employment_type":"Vanlig anst\u00e4llning","occupation_field":"F\u00f6rs\u00e4ljning, ink\u00f6p, marknadsf\u00f6ring","employer_workplace":"Pictura","translation_status":"done","experience_required":true},"user_id":null,"is_sponsored":false,"views_count":0,"ai_views_count":1,"ai_vendor_counts":{"anthropic":1},"visibility":"public","submission_source":null,"submission_ai_name":null,"has_owner_email":true,"can_contact_owner":true,"phone":"0704574771","owner_email":"stijn.bos@qtym.se","images":[],"published_at":"2026-08-20T13:21:04+00:00","expires_at":"2026-09-07T23:59:59+00:00","created_at":"2026-08-21T03:20:45+00:00","updated_at":"2026-08-21T04:01:04+00:00"}}