{"data":{"id":204814,"slug":"growth-marketing-specialist","type":"job","title":"Growth Marketing Specialist","description":"Do you enjoy turning ideas into campaigns that generate real business results?\nAt Smartsign, we're creating our first Growth Marketing Specialist role\u2014a unique opportunity to build our growth marketing capability from the ground up and have a real impact on how we attract new customers.\nAs our first Growth Marketing Specialist, you won't just join a function\u2014you'll help build it.\nAbout the role\nAs Growth Marketing Specialist, your job is to help more potential customers discover Smartsign, understand the value we offer and take the next step with us.\nYou will own the day-to-day execution of our digital marketing activities \u2014 from website content and LinkedIn posts to landing pages, campaigns, newsletters and lead conversion. You will help us create awareness, generate inbound demand and convert interest into qualified sales opportunities.\nYou will work closely with Sales, Product Marketing, Customer Experience and local markets to make sure our marketing activities support measurable business results.\nYou will play a key role in helping us:\n\nReach the right audiences with the right message.\n\n\nIncrease engagement across our digital channels.\n\n\nImprove conversion from interest to opportunity.\n\n\nSupport Sales with high-quality inbound leads.\n\n\nMake better marketing decisions through data and insights.\n\n\nSometimes you will also support local market activities in Sweden, Norway, Denmark, Finland and Australia \u2014 especially when it helps Sales create new opportunities or follow up existing interest.\nWhat you will do\nCreate and publish content across our digital channels.\n\n\nPlan and execute campaigns that generate awareness and inbound demand.\n\n\nOptimize website conversion, customer journeys and lead generation.\n\n\nCollaborate with Sales to maximize the value of inbound opportunities.\n\n\nAnalyze results and continuously improve marketing performance\n\n\nBuild landing pages, forms and email flows.\n\n\nManage and improve our website and LinkedIn presence.\n\n\nPlan webinars, events and targeted campaigns.\n\n\nTrack traffic, conversions, lead quality and marketing-sourced pipeline.\n\n\nTest messages, formats and channels to understand what generates results.\n\n\nSupport campaigns and sales activities across Sweden, Norway, Denmark, Finland and Australia\n\nWho we are looking for\nYou enjoy creating content, working with digital channels and using data to improve results. You are practical, curious and commercially minded.\nYou are structured and hands-on. You like to take ownership, get things done and improve marketing step by step. You work well with Sales and use data to see what works and what can be better.\nWe believe you have:\n2\u20134 years of experience from Growth Marketing, Digital Marketing, Content Marketing, B2B Marketing or a similar role\n\n\nExperience creating and publishing digital content\n\n\nExperience with websites, landing pages, campaigns and marketing tools\n\n\nUnderstanding of B2B lead generation, inbound marketing and lead conversion\n\n\nA good understanding of how marketing can support traffic, leads, conversion and sales pipeline\n\n\nA structured, hands-on and analytical approach\n\n\nStrong writing and communication skills in English and Swedish\n\n\nInterest in B2B SaaS, digital products and commercial growth\n\n\nCuriosity about AI tools and experience using them for research, writing, ideation, content production and campaign improvement\n\n\nExperience from a SaaS or other B2B software company is an advantage.\nIt is also a plus if you have worked with tools such as HubSpot, WordPress, Webflow, Google Analytics, Google Search Console, LinkedIn Campaign Manager, Google Ads, Canva, ChatGPT, Copilot, Claude or similar. You don't need experience from every area above but most successful candidates will recognize themselves in several of them.\nAbout Smartsign\nSmartsign is a Swedish SaaS company with customers around the world. Our platform helps organizations communicate through digital screens in offices, stores, healthcare, manufacturing and public environments. Every day, thousands of organizations rely on Smartsign to deliver the right information to the right audience in a simple, secure and scalable way.\nWe support a wide range of commercial screens, players and customer environments, including both cloud and on-premise needs.\nLocation and practical information\nThis is a full-time, permanent position.\nThe role is based in Stockholm, with a flexible working setup that combines office and remote work. An alternative Smartsign location may also be considered for the right candidate.\nYou will report to the CEO or appointed marketing lead and work closely with Product Marketing, Sales, Customer Experience and local markets.\nStart date by agreement.\nInterested?\nWe'd love to hear from you. We're reviewing applications on a rolling basis. For questions about the recruitment process, reach out to julia.karner@smartsign.se.","language":"sv","is_translated":true,"title_original":"Growth Marketing Specialist","description_original":"Do you enjoy turning ideas into campaigns that generate real business results?\nAt Smartsign, we're creating our first Growth Marketing Specialist role\u2014a unique opportunity to build our growth marketing capability from the ground up and have a real impact on how we attract new customers.\nAs our first Growth Marketing Specialist, you won't just join a function\u2014you'll help build it.\nAbout the role\nAs Growth Marketing Specialist, your job is to help more potential customers discover Smartsign, understand the value we offer and take the next step with us.\nYou will own the day-to-day execution of our digital marketing activities \u2014 from website content and LinkedIn posts to landing pages, campaigns, newsletters and lead conversion. You will help us create awareness, generate inbound demand and convert interest into qualified sales opportunities.\nYou will work closely with Sales, Product Marketing, Customer Experience and local markets to make sure our marketing activities support measurable business results.\nYou will play a key role in helping us:\n\nReach the right audiences with the right message.\n\n\nIncrease engagement across our digital channels.\n\n\nImprove conversion from interest to opportunity.\n\n\nSupport Sales with high-quality inbound leads.\n\n\nMake better marketing decisions through data and insights.\n\n\nSometimes you will also support local market activities in Sweden, Norway, Denmark, Finland and Australia \u2014 especially when it helps Sales create new opportunities or follow up existing interest.\nWhat you will do\nCreate and publish content across our digital channels.\n\n\nPlan and execute campaigns that generate awareness and inbound demand.\n\n\nOptimize website conversion, customer journeys and lead generation.\n\n\nCollaborate with Sales to maximize the value of inbound opportunities.\n\n\nAnalyze results and continuously improve marketing performance\n\n\nBuild landing pages, forms and email flows.\n\n\nManage and improve our website and LinkedIn presence.\n\n\nPlan webinars, events and targeted campaigns.\n\n\nTrack traffic, conversions, lead quality and marketing-sourced pipeline.\n\n\nTest messages, formats and channels to understand what generates results.\n\n\nSupport campaigns and sales activities across Sweden, Norway, Denmark, Finland and Australia\n\nWho we are looking for\nYou enjoy creating content, working with digital channels and using data to improve results. You are practical, curious and commercially minded.\nYou are structured and hands-on. You like to take ownership, get things done and improve marketing step by step. You work well with Sales and use data to see what works and what can be better.\nWe believe you have:\n2\u20134 years of experience from Growth Marketing, Digital Marketing, Content Marketing, B2B Marketing or a similar role\n\n\nExperience creating and publishing digital content\n\n\nExperience with websites, landing pages, campaigns and marketing tools\n\n\nUnderstanding of B2B lead generation, inbound marketing and lead conversion\n\n\nA good understanding of how marketing can support traffic, leads, conversion and sales pipeline\n\n\nA structured, hands-on and analytical approach\n\n\nStrong writing and communication skills in English and Swedish\n\n\nInterest in B2B SaaS, digital products and commercial growth\n\n\nCuriosity about AI tools and experience using them for research, writing, ideation, content production and campaign improvement\n\n\nExperience from a SaaS or other B2B software company is an advantage.\nIt is also a plus if you have worked with tools such as HubSpot, WordPress, Webflow, Google Analytics, Google Search Console, LinkedIn Campaign Manager, Google Ads, Canva, ChatGPT, Copilot, Claude or similar.  You don't need experience from every area above but most successful candidates will recognize themselves in several of them.\nAbout Smartsign\nSmartsign is a Swedish SaaS company with customers around the world. Our platform helps organizations communicate through digital screens in offices, stores, healthcare, manufacturing and public environments. Every day, thousands of organizations rely on Smartsign to deliver the right information to the right audience in a simple, secure and scalable way.\nWe support a wide range of commercial screens, players and customer environments, including both cloud and on-premise needs.\nLocation and practical information\nThis is a full-time, permanent position.\nThe role is based in Stockholm, with a flexible working setup that combines office and remote work. An alternative Smartsign location may also be considered for the right candidate.\nYou will report to the CEO or appointed marketing lead and work closely with Product Marketing, Sales, Customer Experience and local markets.\nStart date by agreement.\nInterested?\nWe'd love to hear from you. We're reviewing applications on a rolling basis. For questions about the recruitment process, reach out to julia.karner@smartsign.se.","price":null,"currency":"SEK","status":"active","noindex":true,"location":{"address":"Kista Science Tower","full_address":null,"city":"Kista","country":"SE","latitude":59.401484105259,"longitude":17.946678469101},"metadata":{"region":"Stockholms l\u00e4n","duration":"Tills vidare","employer":"Smartsign AB","postcode":"16451","positions":1,"profession":"Marknadsf\u00f6rare","salary_type":"Fast m\u00e5nads- vecko- eller timl\u00f6n","employer_url":"https:\/\/careers.smartsign.se","scope_of_work":"100\u2013100 %","working_hours":"Heltid","employment_type":"full_time","occupation_field":"F\u00f6rs\u00e4ljning, ink\u00f6p, marknadsf\u00f6ring","employer_workplace":"Smartsign","experience_required":true,"employment_type_label":"Vanlig anst\u00e4llning"},"user_id":null,"is_sponsored":false,"views_count":0,"ai_views_count":5,"bot_views_count":5,"ai_vendor_counts":{"openai":2,"anthropic":3},"visibility":"public","submission_source":null,"submission_ai_name":null,"has_owner_email":true,"can_contact_owner":true,"phone":null,"owner_email":"julia.karner@smartsign.se","images":[],"published_at":"2026-09-10T17:00:15+00:00","expires_at":"2027-02-08T23:59:59+00:00","created_at":"2026-09-11T03:02:46+00:00","updated_at":"2026-09-15T03:10:23+00:00"}}