{"data":{"id":222261,"slug":"head-of-brand-growth","type":"job","title":"Head of Brand & Growth","description":"Do you want to build a brand from the ground up and watch it grow for real?\nHeyli is looking for a strategic and hands-on Head of Brand & Growth who wants to be part of building the next phase of our brand.\nWe already have what matters most:\na product we truly believe in, fantastic customer experiences, and references that make us both proud and humble.\nNow we need more people to discover us.\nThat's why we're looking for you\u2014someone who can combine brand building with commercial power. You should help us create a strong, clear, and sustainable Heyli, but also understand how marketing actually drives all the way to a booking.\nYour Mission\nYou'll have significant responsibility for developing Heyli's marketing, brand, and growth.\nYou will, among other things:\n\u2022 develop Heyli's positioning, messaging, and brand strategy\n\u2022 create a clear market and growth plan\n\u2022 identify which target audiences we should prioritize and how best to reach them\n\u2022 develop our presence and communication in relevant digital channels\n\u2022 work with content, PR, partnerships, influencers, and other creative ways to build awareness\n\u2022 develop campaigns that drive traffic and bookings\n\u2022 measure what actually works, from reach and leads to conversion and bookings\n\u2022 find new partnerships and commercial opportunities that can accelerate Heyli's growth.\nBut most of all, we want you to come with ideas.\nWe're not looking for someone who waits for a finished marketing plan. We're looking for someone who wants to help create it and then deliver results.\nWho do we think you are?\nYou're both strategic and action-oriented. You enjoy thinking about brand, positioning, and customer journey, but you're just as comfortable rolling up your sleeves and making things happen.\nYou understand digital marketing and how to build a brand in today's media landscape. You're curious about data and conversion, but you also know that strong brands are built through emotions, stories, and extraordinary customer experiences.\nMaybe you've worked with a startup, wellness, health, beauty, lifestyle, or consumer brand. Maybe you come from an agency background and are eager to build a brand for real.\nExact job title and years of experience on your CV matter less to us than what you've built, what results you've created, and what you think Heyli could become.\nA Role That Grows With Results\nThe position starts part-time, with a clear ambition to expand the scope as delivery, growth, and Heyli's development increase.\nWe're therefore looking for someone who is attracted to the opportunity to come in early, take significant ownership, and help create the conditions for the role to grow.\nThe more we succeed together, the bigger the role can become.\nThis is the Opportunity\nHeyli is at an exciting stage.\nThe product exists. The customer experience exists. The references exist.\nNow we need to build the brand, create demand, and get significantly more people to discover and book Heyli.\nAnd we're looking for someone who wants to make that journey with us.\nWhen you apply, we'd love for you to tell us:\nWhat would you do during your first 90 days to get more people to discover, understand, and book Heyli?\nPlease share a few lines about yourself, your LinkedIn profile, and examples of brands, campaigns, or projects you've worked on.\nWe look forward to hearing your ideas.","language":"sv","is_translated":true,"title_original":"Head of Brand & Growth","description_original":"Vill du bygga ett varum\u00e4rke fr\u00e5n grunden och se det v\u00e4xa p\u00e5 riktigt?\nHeyli s\u00f6ker en strategisk och hands-on Head of Brand & Growth som vill vara med och bygga n\u00e4sta fas av v\u00e5rt varum\u00e4rke.\nVi har redan det viktigaste:\nen produkt vi verkligen tror p\u00e5, fantastiska kundupplevelser och referenser som g\u00f6r oss b\u00e5de stolta och \u00f6dmjuka.\nNu beh\u00f6ver fler uppt\u00e4cka oss.\nD\u00e4rf\u00f6r s\u00f6ker vi dig som kan kombinera varum\u00e4rkesbyggande med kommersiell kraft. Du ska hj\u00e4lpa oss att skapa ett starkt, tydligt och l\u00e5ngsiktigt Heyli, men ocks\u00e5 f\u00f6rst\u00e5 hur marknadsf\u00f6ring faktiskt leder hela v\u00e4gen till en bokning.\nDitt uppdrag\nDu f\u00e5r ett stort ansvar f\u00f6r att utveckla Heylis marknadsf\u00f6ring, varum\u00e4rke och tillv\u00e4xt.\nDu kommer bland annat att:\n\u2022 utveckla Heylis positionering, budskap och varum\u00e4rkesstrategi\n\u2022 skapa en tydlig marknads- och tillv\u00e4xtplan\n\u2022 identifiera vilka m\u00e5lgrupper vi ska prioritera och hur vi b\u00e4st n\u00e5r dem\n\u2022 utveckla v\u00e5r n\u00e4rvaro och kommunikation i relevanta digitala kanaler\n\u2022 arbeta med content, PR, partnerskap, influencers och andra kreativa s\u00e4tt att bygga k\u00e4nnedom\n\u2022 utveckla kampanjer som skapar trafik och bokningar\n\u2022 f\u00f6lja upp vad som faktiskt fungerar, fr\u00e5n r\u00e4ckvidd och leads till konvertering och bokning\n\u2022 hitta nya samarbeten och kommersiella m\u00f6jligheter som kan accelerera Heylis tillv\u00e4xt.\nMen framf\u00f6r allt vill vi att du kommer med id\u00e9erna.\nVi s\u00f6ker inte n\u00e5gon som v\u00e4ntar p\u00e5 en f\u00e4rdig marknadsplan. Vi s\u00f6ker n\u00e5gon som vill vara med och skapa den och sedan oms\u00e4tta den i resultat.\nVem tror vi att du \u00e4r?\nDu \u00e4r b\u00e5de strategisk och handlingskraftig. Du tycker om att t\u00e4nka varum\u00e4rke, positionering och kundresa, men \u00e4r lika bekv\u00e4m med att kavla upp \u00e4rmarna och f\u00e5 saker att h\u00e4nda.\nDu f\u00f6rst\u00e5r digital marknadsf\u00f6ring och hur man bygger ett varum\u00e4rke i dagens medielandskap. Du \u00e4r nyfiken p\u00e5 data och konvertering, men vet samtidigt att starka varum\u00e4rken byggs genom k\u00e4nslor, ber\u00e4ttelser och extraordin\u00e4ra kundupplevelser.\nKanske har du arbetat med ett startup-, wellness-, health-, beauty-, lifestyle- eller konsumentvarum\u00e4rke. Kanske kommer du fr\u00e5n byr\u00e5sidan och l\u00e4ngtar efter att f\u00e5 bygga ett varum\u00e4rke p\u00e5 riktigt.\nExakt titel och antal \u00e5r p\u00e5 CV:t \u00e4r mindre viktigt f\u00f6r oss \u00e4n vad du har byggt, vilka resultat du har skapat och vad du tror att Heyli skulle kunna bli.\nEn roll som v\u00e4xer med resultaten\nTj\u00e4nsten b\u00f6rjar p\u00e5 deltid, med en tydlig ambition att omfattningen ska \u00f6ka i takt med leveransen, tillv\u00e4xten och Heylis utveckling. \nVi s\u00f6ker d\u00e4rf\u00f6r n\u00e5gon som lockas av m\u00f6jligheten att komma in tidigt, ta stort \u00e4garskap och sj\u00e4lv vara med och skapa f\u00f6ruts\u00e4ttningarna f\u00f6r att rollen ska v\u00e4xa.\nJu mer vi lyckas tillsammans, desto st\u00f6rre kan ocks\u00e5 rollen bli.\nDet h\u00e4r \u00e4r m\u00f6jligheten\nHeyli befinner sig i ett sp\u00e4nnande skede.\nProdukten finns. Kundupplevelsen finns. Referenserna finns.\nNu ska vi bygga varum\u00e4rket, skapa efterfr\u00e5gan och f\u00e5 betydligt fler m\u00e4nniskor att uppt\u00e4cka och boka Heyli.\nOch vi s\u00f6ker n\u00e5gon som vill g\u00f6ra den resan tillsammans med oss.\nN\u00e4r du s\u00f6ker vill vi g\u00e4rna att du ber\u00e4ttar:\nVad skulle du g\u00f6ra under dina f\u00f6rsta 90 dagar f\u00f6r att f\u00e5 fler m\u00e4nniskor att uppt\u00e4cka, f\u00f6rst\u00e5 och boka Heyli?\nSkicka g\u00e4rna n\u00e5gra rader om dig sj\u00e4lv, din LinkedIn-profil och exempel p\u00e5 varum\u00e4rken, kampanjer eller projekt du har arbetat med.\nVi ser fram emot att h\u00f6ra dina id\u00e9er.","price":null,"currency":"SEK","status":"active","noindex":true,"location":{"address":"Gjuteribacken 23","full_address":null,"city":"SUNDBYBERG","country":"SE","latitude":59.360205316079,"longitude":17.968502129396},"metadata":{"region":"Stockholms l\u00e4n","duration":"Tills vidare","employer":"Viox Tech AB","postcode":"17264","positions":1,"profession":"Marknadskommunikat\u00f6r","salary_type":"Fast och r\u00f6rlig l\u00f6n","employer_url":"heyli.se","scope_of_work":"0\u2013100 %","working_hours":"Deltid","employment_type":"full_time","occupation_field":"F\u00f6rs\u00e4ljning, ink\u00f6p, marknadsf\u00f6ring","employer_workplace":"Heyli AB","translation_status":"done","experience_required":true,"employment_type_label":"Tillsvidareanst\u00e4llning (inkl. eventuell provanst\u00e4llning)"},"user_id":null,"is_sponsored":false,"views_count":0,"ai_views_count":2,"bot_views_count":0,"ai_vendor_counts":{"anthropic":2},"visibility":"public","submission_source":null,"submission_ai_name":null,"has_owner_email":true,"can_contact_owner":true,"phone":null,"owner_email":"heyli@heyli.se","images":[],"published_at":"2026-09-19T21:05:35+00:00","expires_at":"2026-12-31T23:59:59+00:00","created_at":"2026-09-20T04:18:11+00:00","updated_at":"2026-09-20T04:35:16+00:00"}}