{"data":{"id":199102,"slug":"kundstrateg","type":"job","title":"Customer Strategy Manager","description":"JLT, Market and Communications Department\r\n\r\nDo you want to understand what makes a difference for travelers and translate that knowledge into a better customer experience that encourages more people to choose public transportation? At JLT, you'll take on a role where customer insights lead to action. You'll be responsible for understanding and developing the customer experience \u2013 from research and analysis to concrete improvements and customer-facing activities. The goal is clear: more satisfied customers and increased public transportation ridership.\r\n\r\nThe Customer Strategy Manager role\r\nAs a Customer Strategy Manager, you'll have overall responsibility for JLT's work with customer insights and customer experience (CX).\r\nYou'll work with both current travelers and with people who could choose public transportation in the future. You'll also develop customer-facing work together with the transit companies' drivers and supervisors. This makes you an important link between the traveler, JLT's operations, and the transit companies that serve our customers every day.\r\n\r\nIn this role, you will, among other things:\r\n\r\n\u2022 have overall responsibility for JLT's onboard surveys \u2013 from design and methodology, timeline and practical planning through implementation, quality assurance, compilation, analysis, and reporting\r\n\u2022 track results over time, identify patterns and areas for improvement, and translate customer insights into clear recommendations and concrete actions\r\n\u2022 contribute to a comprehensive understanding of customer needs, behaviors, and experience throughout the journey and bring the customer perspective into business development\r\n\u2022 develop and drive an annual activity plan for customer-facing initiatives for both existing and potential travelers\r\n\u2022 manage JLT's customer value team from transit companies, including composition, planning, recurring training, and activities\r\n\u2022 oversee and develop JLT's ambassador network with selected drivers and initiate efforts that strengthen customer service and focus in daily operations\r\n\u2022 plan and implement customer-facing traffic information initiatives during special events or major changes\r\n\u2022 conduct outreach activities to workplaces, companies, and schools to build relationships, increase knowledge about public transportation, and contribute to increased ridership\r\n\u2022 coordinate customer-facing initiatives with JLT's marketing, communications, and brand work and follow up on which initiatives deliver results.\r\n\r\nThis is a role for someone who enjoys the combination of analysis and people. One day you dive deep into results from a customer survey, the next day you discuss improvements with colleagues or transit companies, and on another day you meet travelers out in the field.\r\n\r\nThis is a permanent full-time position with a start date to be agreed upon.\r\n\r\nYour future workplace\r\nYou'll become part of JLT's Market and Communications Department, with around 15 employees working in communications, marketing, sales, and training. We're a group that enjoys working together, collaborates closely, and supports one another.\r\n\r\nAll our transit services are operated by contracted transit companies, and collaboration is an important part of the work. The role involves working both at Werket in central J\u00f6nk\u00f6ping and out in the region, where you'll meet travelers, drivers, supervisors, companies, schools, and other partners.\r\n\r\nYour profile\r\nWe're looking for someone who is curious about people and what actually affects their experience and behavior. You have an analytical approach and see patterns in data and customer insights that you translate into priorities, recommendations, and concrete changes. You are proactive, structured, and independent, and have a natural ability to build trust and collaborate with people in different roles.\r\n\r\nYou have an academic degree in marketing, communications, behavioral science, economics, or another relevant field. Education can be replaced by several years of relevant experience that we consider equivalent.\r\n\r\nIt's an advantage if you have experience working with customer insights, customer experience (CX), customer development, market development, or similar. You have experience independently driving projects and development work with multiple internal and external stakeholders and translating customer insights into concrete improvements or activities.\r\n\r\nAn important part of the assignment is our onboard surveys. Therefore, we value experience with customer, market, or survey research and being confident in the entire process: from design and data collection through quality assurance, analysis, conclusions, and presentation of results. You can also make complex information understandable and relevant for different audiences.\r\n\r\nIt's advantageous if you have experience with customer-facing activities, events, activation, or outreach work. Experience from public transportation, other service operations, or a larger public organization is also a plus.\r\n\r\nA class B driver's license is required since the role involves regular work out in the region.\r\n\r\nOur offer to you\r\nAs a Customer Strategy Manager with us, you'll work with customer experience in earnest, from measurement and analysis to implementation and follow-up. This is a new role and you'll help shape both working methods and content. JLT is on an exciting transformation journey with a new organization starting October 1st and many areas of development ahead of us. There's substantial scope here to contribute your expertise, develop in the role, and create improvements that make a real difference in travelers' daily lives.\r\n\r\nAs an employee with us in Region J\u00f6nk\u00f6pings l\u00e4n, you'll have access to our employment benefits. Read more about our benefits here: Benefits, Region J\u00f6nk\u00f6pings l\u00e4n (http:\/\/www.rjl.se\/jobb-och-karriar\/Jobba-hos-oss\/Formaner\/)\r\n\r\nQuestions about the position?\r\nIf you want to know more about the role, feel free to contact Market and Communications Manager Annelie J\u00f6nsson at telephone 072-227 16 89 or annelie.jonsson@jlt.se.\r\n\r\nWe welcome calls from interested candidates but decline contact from those selling ads and recruitment services.\r\n\r\nOur recruitment process\r\nThe application deadline is October 4, 2026. We welcome your application. We're planning an initial digital interview stage starting week 41. This will be followed by in-person interviews. A work sample may be included in the recruitment process.\r\n\r\nWhen you apply for the position, we'd like you to attach your CV. You'll also answer questions about your experience and qualifications, so you don't need to include a cover letter.\r\n\r\nRead more about Region J\u00f6nk\u00f6pings l\u00e4n's recruitment process on our website: Our recruitment process (https:\/\/www.rjl.se\/jobb-och-karriar\/Lediga-jobb\/Var-rekryteringsprocess\/)","language":"sv","is_translated":true,"title_original":"Kundstrateg","description_original":"JLT, sektionen f\u00f6r marknad och kommunikation\r\n\r\nVill du f\u00f6rst\u00e5 vad som g\u00f6r skillnad f\u00f6r resen\u00e4ren och oms\u00e4tta kunskapen till en b\u00e4ttre kundupplevelse som g\u00f6r att fler v\u00e4ljer kollektivtrafiken? Hos JLT f\u00e5r du ett uppdrag d\u00e4r kundinsikt leder till handling. Du ansvarar f\u00f6r att f\u00f6rst\u00e5 och utveckla kundupplevelsen \u2013 fr\u00e5n unders\u00f6kning och analys till konkreta f\u00f6rb\u00e4ttringar och kundn\u00e4ra aktiviteter. M\u00e5let \u00e4r tydligt: n\u00f6jdare kunder och \u00f6kat kollektivt resande.\r\n\r\nRollen som kundstrateg\r\nSom kundstrateg har du ett sammanh\u00e5llande ansvar f\u00f6r JLT:s arbete med kundinsikt och kundupplevelse (CX).  \r\nDu arbetar b\u00e5de med dagens resen\u00e4rer och med m\u00e4nniskor som skulle kunna v\u00e4lja kollektivtrafiken fram\u00f6ver. Du utvecklar ocks\u00e5 det kundn\u00e4ra arbetet tillsammans med trafikf\u00f6retagens f\u00f6rare och arbetsledning. Det g\u00f6r dig till en viktig l\u00e4nk mellan resen\u00e4ren, JLT:s verksamhet och de trafikf\u00f6retag som m\u00f6ter v\u00e5ra kunder varje dag.\r\n\r\nI rollen kommer du bland annat att:\r\n\r\r\n\u2022 ha helhetsansvar f\u00f6r JLT:s ombordunders\u00f6kningar \u2013 fr\u00e5n uppl\u00e4gg och metod, tidplan och praktisk planering till genomf\u00f6rande, kvalitetss\u00e4kring, sammanst\u00e4llning, analys och \u00e5terrapportering\r\n\u2022 f\u00f6lja resultaten \u00f6ver tid, identifiera m\u00f6nster och f\u00f6rb\u00e4ttringsomr\u00e5den och oms\u00e4tta kundinsikter till tydliga rekommendationer och konkreta \u00e5tg\u00e4rder\r\n\u2022 bidra till en samlad bild av kundens behov, beteenden och upplevelse genom hela resan och f\u00f6ra in kundperspektivet i verksamhetens utveckling\r\n\u2022 ta fram och driva en \u00e5rlig aktivitetsplan f\u00f6r kundn\u00e4ra insatser f\u00f6r b\u00e5de befintliga och presumtiva resen\u00e4rer\r\n\u2022 ansvara f\u00f6r JLT:s kundv\u00e4rdsteam fr\u00e5n trafikf\u00f6retagen, inklusive sammans\u00e4ttning, planering, \u00e5terkommande utbildning och aktiviteter\r\n\u2022 ansvara f\u00f6r och utveckla JLT:s ambassad\u00f6rsn\u00e4tverk med utvalda f\u00f6rare och initiera insatser som st\u00e4rker bem\u00f6tandet och Kundfokus i vardagen\r\n\u2022 planera och genomf\u00f6ra kundn\u00e4ra trafikinformationsinsatser vid s\u00e4rskilda h\u00e4ndelser eller st\u00f6rre f\u00f6r\u00e4ndringar\r\n\u2022 genomf\u00f6ra upps\u00f6kande aktiviteter mot exempelvis arbetsplatser, f\u00f6retag och skolor f\u00f6r att skapa relation, \u00f6ka kunskapen om kollektivtrafiken och bidra till \u00f6kat resande\r\n\u2022 samordna kundn\u00e4ra insatser med JLT:s marknads-, kommunikations- och varum\u00e4rkesarbete samt f\u00f6lja upp vilka insatser som ger effekt.\r\n\r\n\r\nDet h\u00e4r \u00e4r en roll f\u00f6r dig som tycker om kombinationen analys och m\u00e4nniskor. Ena dagen f\u00f6rdjupar du dig i resultat fr\u00e5n en kundunders\u00f6kning, n\u00e4sta dag diskuterar du f\u00f6rb\u00e4ttringar med kollegor eller trafikf\u00f6retag och en tredje m\u00f6ter du resen\u00e4rer ute i trafiken.\r\n\r\nTj\u00e4nsten \u00e4r en tillsvidareanst\u00e4llning p\u00e5 heltid med tilltr\u00e4de enligt \u00f6verenskommelse.\r\n\r\nDin blivande arbetsplats\r\nDu blir en del av JLT:s sektion f\u00f6r marknad och kommunikation, med ett 15-tal medarbetare inom kommunikation, marknadsf\u00f6ring, f\u00f6rs\u00e4ljning och utbildning. Vi \u00e4r ett g\u00e4ng som trivs tillsammans, har ett n\u00e4ra samarbete och \u00e4r varandras bollplank.\r\n \r\nAll v\u00e5r trafik utf\u00f6rs av upphandlade trafikf\u00f6retag och samverkan \u00e4r en viktig del av arbetet. Rollen inneb\u00e4r arbete b\u00e5de p\u00e5 Werket i centrala J\u00f6nk\u00f6ping och ute i l\u00e4net, d\u00e4r du m\u00f6ter resen\u00e4rer, f\u00f6rare, arbetsledning, f\u00f6retag, skolor och andra samarbetspartners.\r\n\r\nDin profil\r\nVi s\u00f6ker dig som \u00e4r nyfiken p\u00e5 m\u00e4nniskor och p\u00e5 vad som faktiskt p\u00e5verkar deras upplevelse och beteende. Du har ett analytiskt f\u00f6rh\u00e5llningss\u00e4tt och ser m\u00f6nster i data och kundinsikter som du oms\u00e4tter till prioriteringar, rekommendationer och konkreta f\u00f6r\u00e4ndringar. Du \u00e4r initiativtagande, strukturerad och sj\u00e4lvst\u00e4ndig och har l\u00e4tt f\u00f6r att skapa f\u00f6rtroende och samarbeta med m\u00e4nniskor i olika roller.\r\n\r\nDu har akademisk examen inom marknadsf\u00f6ring, kommunikation, beteendevetenskap, ekonomi eller annan relevant inriktning. Utbildningen kan ers\u00e4ttas av fler\u00e5rig relevant erfarenhet som vi bed\u00f6mer som likv\u00e4rdig.\r\n\r\nDet \u00e4r en f\u00f6rdel att du har erfarenhet av arbete med kundinsikt, kundupplevelse (CX), kundutveckling, marknadsutveckling eller liknande. Du har erfarenhet av att sj\u00e4lvst\u00e4ndigt driva projekt och utvecklingsarbete med flera interna och externa intressenter och av att oms\u00e4tta kundinsikter till konkreta f\u00f6rb\u00e4ttringar eller aktiviteter.\r\n\r\nEn viktig del av uppdraget \u00e4r v\u00e5ra ombordunders\u00f6kningar. Vi v\u00e4rdes\u00e4tter d\u00e4rf\u00f6r att du har erfarenhet av kund-, marknads- eller enk\u00e4tunders\u00f6kningar och vara \u00e4r trygg i hela processen: fr\u00e5n uppl\u00e4gg och datainsamling till kvalitetss\u00e4kring, analys, slutsatser och presentation av resultat. Du kan ocks\u00e5 g\u00f6ra komplex information begriplig och relevant f\u00f6r olika mottagare.\r\n\r\nDet \u00e4r en f\u00f6rdel om du har erfarenhet av kundn\u00e4ra aktiviteter, event, aktivering eller upps\u00f6kande arbete. Erfarenhet fr\u00e5n kollektivtrafik, annan tj\u00e4nsteverksamhet eller en st\u00f6rre offentlig organisation \u00e4r ocks\u00e5 positivt.\r\n\r\nB-k\u00f6rkort \u00e4r ett krav eftersom rollen inneb\u00e4r \u00e5terkommande arbete ute i l\u00e4net.\r\n\r\nV\u00e5rt erbjudande till dig\r\nSom kundstrateg hos oss f\u00e5r du arbeta med kundupplevelse p\u00e5 riktigt, fr\u00e5n m\u00e4tning och analys till genomf\u00f6rande och uppf\u00f6ljning. Rollen \u00e4r ny och du f\u00e5r vara med och forma b\u00e5de arbetss\u00e4tt och inneh\u00e5ll. P\u00e5 JLT befinner vi oss i en sp\u00e4nnande f\u00f6r\u00e4ndringsresa med en ny organisation fr\u00e5n den 1 oktober och m\u00e5nga utvecklingsomr\u00e5den framf\u00f6r oss. H\u00e4r finns stort utrymme att bidra med din kompetens, utvecklas i rollen och skapa f\u00f6rb\u00e4ttringar som m\u00e4rks i resen\u00e4rernas vardag.\r\n\r\nSom medarbetare hos oss inom Region J\u00f6nk\u00f6pings l\u00e4n f\u00e5r du tillg\u00e5ng till v\u00e5ra anst\u00e4llningsf\u00f6rm\u00e5ner. L\u00e4s mer om v\u00e5ra f\u00f6rm\u00e5ner h\u00e4r: F\u00f6rm\u00e5ner, Region J\u00f6nk\u00f6pings l\u00e4n (http:\/\/www.rjl.se\/jobb-och-karriar\/Jobba-hos-oss\/Formaner\/)\r\n\r\nHar du fr\u00e5gor om tj\u00e4nsten?\r\nVill du veta mer kring tj\u00e4nsten \u00e4r du v\u00e4lkommen att kontakta marknads- och kommunikationschef Annelie J\u00f6nsson p\u00e5 telefon 072-227 16 89 eller annelie.jonsson@jlt.se.\r\n\r\nVi tar g\u00e4rna emot samtal fr\u00e5n dig som \u00e4r intresserad av jobbet men tackar nej till dig som s\u00e4ljer annonser och rekryteringstj\u00e4nster.\r\n\r\nV\u00e5r rekryteringsprocess\r\nSista ans\u00f6kningsdag \u00e4r den 4 oktober 2026. Varmt v\u00e4lkommen med din ans\u00f6kan. Vi planerar ett f\u00f6rsta digitalt intervjusteg med start vecka 41. D\u00e4refter f\u00f6ljer intervjuer p\u00e5 plats. Arbetsprov kan ing\u00e5 i rekryteringsprocessen.\r\n\r\nN\u00e4r du ans\u00f6ker om tj\u00e4nsten vill vi att du bifogar ditt CV. Du kommer ocks\u00e5 att f\u00e5 besvara fr\u00e5gor om din erfarenhet och kompetens och ska d\u00e4rf\u00f6r inte bifoga n\u00e5got personligt brev.\r\n\r\nL\u00e4s mer om Region J\u00f6nk\u00f6pings l\u00e4ns rekryteringsprocess p\u00e5 v\u00e5r hemsida: V\u00e5r rekryteringsprocess (https:\/\/www.rjl.se\/jobb-och-karriar\/Lediga-jobb\/Var-rekryteringsprocess\/)","price":null,"currency":"SEK","status":"active","noindex":true,"location":{"address":null,"full_address":null,"city":"J\u00f6nk\u00f6ping","country":"SE","latitude":57.7544907,"longitude":14.1645657},"metadata":{"region":"J\u00f6nk\u00f6pings l\u00e4n","duration":"Tills vidare","employer":"REGION J\u00d6NK\u00d6PINGS L\u00c4N","postcode":"55115","positions":1,"profession":"Marknadsf\u00f6rare","salary_type":"Fast m\u00e5nads- vecko- eller timl\u00f6n","scope_of_work":"100\u2013100 %","working_hours":"Heltid","driving_license":true,"employment_type":"full_time","occupation_field":"F\u00f6rs\u00e4ljning, ink\u00f6p, marknadsf\u00f6ring","employer_workplace":"Region J\u00f6nk\u00f6pings l\u00e4n","experience_required":true,"employment_type_label":"Vanlig anst\u00e4llning"},"user_id":null,"is_sponsored":false,"views_count":2,"ai_views_count":10,"bot_views_count":4,"ai_vendor_counts":{"meta":5,"other":1,"openai":1,"anthropic":3},"visibility":"public","submission_source":null,"submission_ai_name":null,"has_owner_email":true,"can_contact_owner":true,"phone":"072-227 16 89","owner_email":"annelie.jonsson@jlt.se","images":[],"published_at":"2026-09-07T08:55:38+00:00","expires_at":"2026-10-04T23:59:59+00:00","created_at":"2026-09-08T03:55:36+00:00","updated_at":"2026-09-17T02:47:17+00:00"}}